Exclusive Lookback
Captures Device IDs from a specific address and time period as recent as 5 days ago and as far back as 6 months and device IDs are only retrievable for locations in the U.S.
Our team uses specific address(es) and date ranges to build custom polygons in order to determine the number of devices seen at that location during the timeframe.
Then, we can an estimated impression count that can be served to those devices and, if desired, other devices in the same household.
Every mobile phone has a unique device ID number. Advanced Historical Geo-Fencing takes advantage of that by monitoring the location information associated with each device. We then target consumers or their devices based on where they have been, where they live, and more!
Some of our most popular strategies: