Construction
Company Overview
A local company needed to bring new customers to their construction and remodeling business. Specifically, they wanted to focus on kitchen & bathroom remodels and professional paint services.
Identifying the Challenge
Today when customers need to find a business or service, they search online on sites that offer design ideas. Without an online strategy they were missing out on customers EVERY DAY.
They needed an online strategy to reach online researchers and turn them into customers.
Developing the Plan
By combining behavior, content, and retargeting the team was able to reach the client’s target / potential high net worth consumer at all stages of the DECISION-MAKING process.
Reviewing the Results
In 6 months the team accomplished the following:
•Increased new consumer phone appointments for project quotes.
•Increased company and services awareness through design content sites.
•Increased the overall number of projects and revenue.
6 Month Campaign
500K Impressions
.11% CTR
550 site visits